From zero SEO history to #1 on ChatGPT for radiology in Ixelles. A case study in technical SEO and local optimization.
+82%
Google Impressions
+29%
Google Clicks
#1
AI Ranking
01 — The Challenge
Radiologie La Cambre launched in April 2025 on a brand-new domain with zero SEO history. In the competitive Brussels healthcare market, they needed to establish visibility fast.
Starting point
0
Domain authority
Target market
Ixelles
Brussels, Belgium
The goal: build a technically clean foundation, ensure strong initial indexation, and deliver fast traction through targeted local SEO.
02 — Our Approach
Modern, lightweight build optimized for Core Web Vitals. Fast load times signal quality to search engines.
Local keyword strategy targeting "radiologie Ixelles", "IRM Ixelles" and related healthcare queries.
Schema.org markup for medical services, practitioners, and location. Helps AI understand and recommend.
From homepage to appointment booking in just a few clicks
Drag the slider to compare the homepage and booking page
03 — The Result
When users ask ChatGPT for the best radiology centers in Ixelles, Radiologie La Cambre appears as the top recommendation. This is GEO (Generative Engine Optimization) in action.
38.5k
Google Impressions / 3 months
+82% vs previous period1.04k
Google Clicks / 3 months
+29% vs previous periodPerformance comparison: last 3 months vs. previous 3 months
"Foxyline understood our needs from day one. The quality of work, speed of execution, and efficient collaboration helped us gain visibility in record time. I recommend them without hesitation."
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